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Baselworld

Documenting my visit to Basel World 2018. I am scheduled to meet with over 15 brands and will be at various parties and meeting fellow watch enthusiasts. Visit often for latest news.

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Oris party @ Baselworld 2018

  • Sud Burgweg 7 Burgweg Basel, BS, 4058 Switzerland (map)

Watch collecting is all about passion.

Passion for craftmanship. Passion for quality. Passion for beautiful objects. And passion for community and sharing similar interests, goals, and perhaps "passion" itself.

In this context, few other brands has surprised me more in my journey collecting watches than Oris. It's not the most important, nor the most expensive, nor the most mainstream watch brand. What they are is a no-nonsense, affordable, yet very innovative, honest, and passionate brand.

I say this as the owner of two Oris watches and with a goal of adding one or two more to my collection. And this is not simply because Oris is supporting American heroes like Carl Brashear or due to producing satisfying entry level watches. But it's because from my experience the Oris folks live their motto: "real watches for real people." And this is a very refreshing statement.


Here is a collection of pictures I took during Oris's annual party / concert this year at Baselworld. Again, easy, open bar party, with cool people and inviting only local bands that are trying to make it into the difficult music business. The result: cool conversations, excellent music, and great fun. In other words, the little things that makes us real as humans.

Earlier Event: March 23
Oris bronze novelties first look
Later Event: March 24
Zenith Defy novelties first look